Social Media flattens out the world when it comes to collaboration

Gini Dietrich, President and CEO, Arment Dietrich launches revolutionary initiative known as "Spin Sucks Pro" in latest Tweep in Profile® podcast

Toronto, May 2, 2011 - Donovan Group Inc. (DGI), www.donovangroup.ca today released the latest in its "Tweep in Profile®" podcast series featuring the launch of "Spin Sucks Pro" by this months TIP - Gini Dietrich of Arment Dietrich in Chicago.  Listeners can check out the free podcast to learn how Gini and her team are revolutionizing the public relations and marketing industries through online courses designed to further professional development while learning form the best PR and marketing minds.

"As anyone who has followed me for any length of time knows, Gini is to me the epitome of what makes Twitter amazing in terms of engagement and relationship building," says Andy Donovan, President of Donovan Group Inc.  "We have not only become friends online but have "gone beyond the avatar" and enhanced our personal and professional connection during this year's Podcamp Toronto event." 

"Gini is someone I consider a mentor and the thousands of followers on Twitter and members of her Facebook community can attest to this - with the launch of Spin Sucks Pro it can only enhance her standing as a thought leader in this industry", adds Donovan.

In this podcast, listeners will discover:

• details about the launch of Spin Sucks Pro and how it might benefit them

• how Gini creates and enhances her "top of mind" online presence

• additional thought leaders within the Twitter community and the blogosphere

"Social Media has flattened out the world for me. I am doing business with people from all corners of the world as a result of my online engagements", says Gini.  "With the launch of Spin Sucks Pro on May 2nd we will share our expertise in public relations, both online and traditional by offering an online curriculum that will take you by the hand and show you what you need to do next in order to get where you want to go." 

For more information on Spin Sucks Pro visit www.spinsuckspro.com.  To learn more about Gini check her out on Twitter or visit the Arment Dietrich Facebook page.

About Tweep in Profile®

About Tweep in Profile® is a free monthly podcast that features interview with members of the Twitter's marketing, multimedia and public relations communities.  Host Donna Papacosta takes listeners beyond the avatar into the minds of some of today's key players and thought leaders in social networking.  Through these interviews, listeners will discover how to use social media to build their personal and professional networks and potentially grow their businesses.

About Donovan Group Inc.

Donovan Group Inc. is a multimedia communications company providing strategic advice and project coordination for our clients within the public, private and charitable sectors.